What are the different campaign status?

This guide helps you understand the state of a campaign and the status of its ads, so you always know whether your campaigns, and ads, are running, paused, archived, or waiting on something.

1. Campaign State

The campaign state describes the overall condition of the campaign itself.

Enabled	The campaign is active and wants to run.
Paused	Manual status, pauses the campaign in all networks
Canceled	Manual and irreversible status, cannot be reactivated.
Draft	Campaign created or in creation process, not lunched yet;
Archived	Campaign reached the scheduled end date and automatically archives, can be reactive by updating the end date to a future one.

Important: “Archived” is based on date only. A campaign becomes archived once its end date is before today.

2. Campaign Status (Ads Status)

Campaign status is based on the current state of the ads inside the campaign. It is calculated every time campaigns are queried.

We have eight ad status:

Running	All ads are approved and running.
Paused	All ads are paused.
Canceled	All ads are canceled.
Draft	All ads are drafts.
Archived	All ads are archived.
Problems	All ads have problems and are not running.
Running - Problems	At least one ad is running, and there are some problems.
Running - Partial	At least one ad is paused. There are no problems.