What criteria is used for audience's suggestion for an Adpool? – Leadzai

When automatically creating a campaign via AI, Leadzai selects an audience for the business based on the previous information provided, e.g. the primary category.

For the audience, we define the following criteria:

Areas Of Interest;
Gender;
Age range;;
Device types;
Targeting Languages.

You can still make manual adjustments after a campaign goes live, to tailor your target audience in a more effect way. Consult this How to Guide to better understand how to set up and edit your target audience.